Black Friday Price Tricks: The Real Deal or Just Marketing?

Black Friday is often considered a time for amazing deals, but sometimes, it can feel like a marketing trap. Let’s talk about this Lenovo Legion Pro 7i 4090 laptop at Micro Center as an example.

On October 9th, this laptop was priced at $2,339.99.

Recently, its price jumped to $2,799.99, and before that, it was $2,500.

On Black Friday, they might offer it for $2,500 again, making it seem like a “discount,” but as you can see, $2,339.99 was the best deal just over a month ago.

This pattern shows how prices can fluctuate before major sales to make discounts look better than they are. It’s important to track prices over time instead of assuming the Black Friday tag guarantees the lowest price. Share your thoughts—have you noticed similar price tricks elsewhere?

Just marketing.

It’s a total scam; they actually increased the prices. It’s disgusting.

Kit said:
Just marketing.

It’s a total scam; they actually increased the prices. It’s disgusting.

On top of that, read what OP said:

> Recently, its price jumped to $2,799.99, and before that, it was $2,500.

> On Black Friday, they might offer it for $2,500 again, making it seem like a “discount,” but as you can see, $2,339.99 was the best deal just over a month ago.

Supposedly, Black Friday is already running. Waiting for Friday is just a “hope.”

Kit said:
Just marketing.

It’s a total scam; they actually increased the prices. It’s disgusting.

The community is also responsible for this fiasco. People have been telling each other “just wait for Black Friday” without verifying if prices actually go down. The community has made others waste time and potentially money.

@Kit
Completely agree. The price manipulation by manufacturers is frustrating, but you’re right—blindly trusting the ‘wait for Black Friday’ mantra without checking trends adds to the problem. More transparency and awareness are needed.

I kept trying to tell people that it’s all marketing. It’s to clear old inventory for newer stuff coming around Q1 & Q2. For electronics, better deals often happen during summer or Back-to-School sales. Black Friday hasn’t been the best deal season for years.

This kind of sale-on/sale-off pricing happens a lot around holidays, which is why it’s good to know historical lows and what something should cost.

I saw the same thing happen with a G16 model. It was $1,150 earlier this month but is now back up to $1,599. Black Friday feels like a scam sometimes.

People say “it’s just marketing,” but it’s really an illegal business tactic. Companies inflate prices weeks before sales to make discounts seem better. They also set artificially high MSRPs to manipulate perceived value. This isn’t limited to Lenovo—Amazon, Target, and many others do it too.

Canada Computers pulled a similar move. A Legion 7 Pro was $2,699 earlier this month but jumped to $3,099 last week. If it drops back down, it’s a scam.

This is why we track gaming laptop prices throughout the year on websites like gaminglaptop.deals. It’s essential to know what’s a real deal.

It’s just marketing.

I got the same laptop from Micro Center for $1,749 open box last month. The new price was $1,999 then.

Isn’t this illegal? Sudden price inflation followed by discounts to MSRP-level prices seems like deceptive marketing.